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It is not everyday you get a to ask a billionaire a question. Today, Starbucks CEO Howard Schultz, will give a webcast that includes a Q&A session, effectively launching a 14-city book tour for his new work, “Onward: How Starbucks Fought for Its Life without Losing Its Soul”.
Schultz’s first work, “Pour Your Heart Into It: How Starbucks Built a Company One Cup at a Time” told how he built Starbucks from a fledgling coffee shop to an international business success story. The new book “Onward” follows Starbucks and Shultz after he returned to his duties as CEO in 2008 after stepping down in 2000.
You can consider this a sequel to the previous work, but it is safe to read if you missed the first. With Onward, you get more stories, managerial insights, business strategies, leadership principles and more. But the gold of Onward is learning the personal philosophy of the billion-dollar CEO as he gives it to you first hand. Webcast | Question page
The author of “Words that Work” and the follow up “What Americans Really Want” is back with a new effort to help you thoroughly understand the importance of having masterful communication skills in the business aspect of your life.
Along the way Dr. Luntz expands upon the underlying theme found in his previous work and in the works of masters before him. That theme essentially is, “Those who choose to master the ability to communicate and get others to receive and believe their ideas achieve success and become top performers in their chosen field, whatever it may be.”
Luntz unloads tons of examples, and stories of and from celebrities of sports, entertainment and business, to validate his ideas and to drive the point home. In addition, there are several lessons drawn from nine principles Luntz outlines in “Win” for you to put use in daily life to help you achieve your goals and ultimately win. – Win by Frank Luntz
Recently, Seth Godin was expounding upon his philosophies and evangelizing his past and upcoming literary work on TechCrunch. The interviewer with the thick pronunciations pretty much left Mr. Godin to himself and Seth delivered.
I am not a convert or a devotee. However, I have watched his intellectual reach, ideology and personal brand expand over the years and from what I have gleaned regarding his opinions and ability to read the pulse of the era, he is on the mark.
Need something to throw on your coffee table that you just might read? Doug Palladini has cobbled together the history of Vans sneakers. Loaded with tons of photos and Warped Tour backstage info, Vans: Off the Wall is picture perfect in-house product placement that will certainly get you back in the store for more.
The final book of the series, Harry Potter and the Deathly Hallows will mark the climax of a story that is watched, loved (whether you admit it or not ) and hated around the world.
During the February 1st book announcement there was plenty of media attention and with another installment of the theatrical adaptation on the way, the release can’t be timed any better.
Despite what your current lover may think, encourage them to appreciate you even more with the book, “50 Boyfriends Worse Than Yours“.
Simply put this book should bring you into good graces no matter what you do, as long as you are not one of the 50 boyfriends described within its pages.
So unless you’re One-Position Peter or one of the remaining 49 screw ups buy it and reap the benefits.
Billed as the “Ultimate Guide to PC and Video Games”, the Book of Games is 450 pages crammed with game summaries, strategies, ESRB ratings for the kiddies, tech specs and full color hi-resolution photos of over 150 of the top games from around the world. Roll through memory lane, recapture classic moments and get insight on games that shaped the industry. Weighing just under three pounds, this is one coffee table book that might actually get opened. $30
Some things need to go without explanation. This is one of them. The title says it all. We do our best to stay good and proper, but sometimes we venture out into the night and do the unthinkable. Is it disinfomation or misinformation? Well, you shouldn’t be reading this type of stuff anyway. Still curious? Pick it up here.
Oh, here’s another winner: VICE Do’s and Dont’s:10 Years of VICE Magazine’s Street Fashion Critiques.